After a year and a half of slugging it out in the Search Engines for affiliate marketing and promoting my info-products, I realized something: dominating local search for targeted traffic is a breeze! In fact, some of the heavy-handed stuff we Direct Marketers do to cover all our bases can actually cover the whole first page of Google. It's like swatting a fly with a house!
Naturally, there are very competitive niches that don't respond to a nudge or a tickle from a single, well-crafted keyword phrase on a landing page or a Social Networking site. Those broader niches need a bit more push, since they attract a lot of "browsers" who aren't looking to take local action. It's the motivated-to-act search terms that are so easy to get.
For example, [ Scranton restaurants ] have a lot of good competition, but try going ethnic (see the post before this). Put up a blog post and you get on the first page in less than an hour! That beats Old School 1-hour photo developing and rush dry-cleaning!
Even better, you can slide in a one-way backlink in your post for your intended target and give that domain a bit more authority. Going all out with classifieds on the "secret list" of Direct Marketing classified sites, Social Networking pages & bookmarking services, "geo location", additional blogs with posts, a press release and an article on ezinearticles.com and you've blown away all the Yellow Pages listings, business directories and local portals in one, fell swoop!
I swear, I'm going to start giving workshops to the local professionals and show them how to use this stuff to drive motivated seekers of their services through their doors...
Naturally, there are very competitive niches that don't respond to a nudge or a tickle from a single, well-crafted keyword phrase on a landing page or a Social Networking site. Those broader niches need a bit more push, since they attract a lot of "browsers" who aren't looking to take local action. It's the motivated-to-act search terms that are so easy to get.
For example, [ Scranton restaurants ] have a lot of good competition, but try going ethnic (see the post before this). Put up a blog post and you get on the first page in less than an hour! That beats Old School 1-hour photo developing and rush dry-cleaning!
Even better, you can slide in a one-way backlink in your post for your intended target and give that domain a bit more authority. Going all out with classifieds on the "secret list" of Direct Marketing classified sites, Social Networking pages & bookmarking services, "geo location", additional blogs with posts, a press release and an article on ezinearticles.com and you've blown away all the Yellow Pages listings, business directories and local portals in one, fell swoop!
I swear, I'm going to start giving workshops to the local professionals and show them how to use this stuff to drive motivated seekers of their services through their doors...
